Born a slave in 1834, Nancy Green became the advertising world’s first living trademark as Aunt Jemima. Working as a domestic in Chicago, Green was contracted at age 59 to portray a happy cook to promote a pancake recipe by Pearl Milling Co. She died in 1923, but her image as the pancake queen lives on today. Some view the icon as a painful reminder of slavery, and her character as the apron-clad cook with a bandanna tied on her head as a negative stereotype of black women.
REFERENCE: NABJ Style Guide